Bullying is one of those unwanted aggressive behaviors common among kids that not only spoils the school atmosphere but also hampers the growth & wellness of the children.

This Friendship Day, we have decided to root-off this ill-treatment with the power of friendship. It is found that kids who get bullied are able to stand up strong when friends and close ones support them.

To address the issue of bullying and make a small difference in the educational system of Jaipur, JWB has tied up with city’s The Palace School. Our campaign called ‘Uncornered’ talks about kids who feel cornered on getting bullied, and how their best friends can make a difference.

Keep an eye on this page as we are soon coming up with the stories of the campaign ‘Uncornered’